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Superstar Assurance launches Whatsapp-enabled virtual distribution funnel, 'Pokuaa'


Star Peace of mind Company Limited, one among Ghana’s leading insurance plan brands has right now launched its impressive and best-in-class Whatsapp-enabled insurance distribution funnel named POKUAA to make a smooth and soft customer experience equally existing and clients. Pokuaa, ’ and this is SMS – empowered responds quickly and even effectively with each and every user’s specific requires – from asks for for quotes, repayments, delivery of insurance plan documents and states filing, all inside real-time.

Speaking with the launch celebration, the CEO regarding Star Assurance, Mrs. Panyin Baffour-Awuah mentioned the launch regarding Pokuaa can be a all-natural consequence with the company’s continuous drive to be able to deliver delightful encounters and value to be able to its customers, broker agents and partners. “Pokuaa remains active round the clock, seven days a new week, making sure equally customers and intermediaries can transact all-around the clock and even in the basic safety of their residences, offices and perhaps cars, ” your woman added. She reiterated the company’s determination to continue buying digital tools to increase enhance the consumer experience by minimizing even more typically the turnround moments regarding customers transacting applying any of their distribution channels.

“To remain relevant inside the face regarding the fast-changing objectives of the clients while well the latest energetic insurance market inside Ghana, you will keep on to innovate, sparing no effort and even resource, ” your woman concluded. To trigger a transaction using Pokuaa, a consumer must send a new Whatsapp message in order to 0242436160 or TEXT MESSAGE towards the *713*222# and even they would quickly be able to be able to get whatever insurance plan product or assistance they seek.


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